Description

BellAgio in Italian means easygoing lifestyle, and BellAgio Chianti evokes just that idea. BellAgio remains one of the few producers to still bottle in the straw fiasco, invented hundreds of years ago to protect weak glass in transport and popularized in the US in the 1960s when Chiantis began to appear more readily on the market. Bell’Agio has consumer appeal of traditional, whicker basket package. Name recognition and understanding; Bellagio is a longstanding brand and name association with quality.